Social media as become a biggest platform to generate tons of traffic to your website so you there are many people on social media who are making fake account on your name and scamming the people.
There social media verification becomes very important part for the people who are looking to stay away from these kind of scams.
That is the reason many social media sites like Facebook , twitter and Instagram have come up with a solution where they are allowing a BLUE TICK right next to your username on these social media platforms.
It is not easy to verify your account on these social media platforms.