Digital Marketing Hub
Stay ahead in the digital world with expert tips, cutting-edge trends, and actionable growth tools.
What You’ll Learn
Digital Marketing Fundamentals explain search engine crawling and indexing, essential ranking factors, effective keyword research, timely content, anchor text importance, analytics insights, and campaign optimization.
8 Resources
2. Inbound vs. Outbound Marketing
3. Digital Marketing vs. Traditional Marketing
4. Core Channels of Digital Marketing
5. Digital Marketing Strategy & Planning
6. Digital Marketing Metrics
7. Mobile-First & Responsive Design
8. Marketing Automation & Tools
What You’ll Learn
Learn Search Engine Optimization basics: types of SEO, keyword research, content tips, backlinks, technical fixes, local SEO, and tools to boost your website’s visibility.
8 Resources
2. Types of SEO: On-Page, Off-Page, Technical
3. Keyword Research Basics
4. SEO Content Optimization
5. Backlinks and Link-Building Strategies
6. Technical SEO Essentials
7. Local SEO and Google My Business
8. SEO Tools and Analytics
What You’ll Learn
Learn Social Media Marketing with top platforms, content planning, organic and paid strategies, audience targeting, engagement metrics, influencer basics, and useful management tools.
8 Resources
1. What Is Social Media Marketing?
2. Top Social Media Platforms for Marketing
3. Organic vs. Paid Social Strategies
4. Creating a Social Media Content Plan
5. Target Audience and Community Building
6. Engagement Metrics and KPIs
7. Influencer Marketing Basics
8. Tools for Social Media Management
What You’ll Learn
Learn Video Marketing with video types, top platforms, content planning, SEO, engagement metrics, live streaming, interactive videos, and editing and distribution tools.
8 Resources
1. What Is Video Marketing?
2. Types of Marketing Videos
3. Best Platforms for Video Promotion
4. Video Content Planning and Scripting
5. Video SEO and Optimization
6. Engagement Metrics for Videos
7. Live Streaming and Interactive Video
8. Tools for Video Editing and Distribution
What You’ll Learn
Learn Email Marketing with list building, campaign types, automation, copywriting tips, open rates, mobile-friendly design, and top tools for better engagement.
8 Resources
1. What Is Email Marketing?
2. Building and Segmenting Email Lists
3. Email Campaign Types
4. Email Automation Workflows
5. Email Subject Line and Copywriting Tips
6. Open Rate, CTR, and Deliverability
7. Email Design and Mobile Optimization
8. Best Email Marketing Tools
What You’ll Learn
Learn Blogging and Affiliate Marketing with niche selection, SEO, monetizing traffic, affiliate programs, compliance, and tracking earnings to grow your online presence.
8 Resources
1. What Is Blogging in Digital Marketing?
2. Choosing a Blog Niche and Platform
3. SEO for Blog Content
4. What Is Affiliate Marketing?
5. Types of Affiliate Programs
6. Monetizing Blog Traffic
7. Affiliate Disclosure and Compliance
8. Tracking Performance and Earnings
What You’ll Learn
Learn Website Marketing with conversion-focused design, landing pages, SEO, site speed, mobile responsiveness, CTAs, UX, A/B testing, analytics, and heatmaps.
5 Resources
1. What Is Website Marketing?
2. Optimizing Website Design for Conversions
3. Importance of Landing Pages
4. Website Speed and Mobile Responsiveness
5. User Experience (UX) and A/B Testing
What You’ll Learn
Learn Pay-Per-Click (PPC) with ad basics, Google vs social ads, keyword bidding, effective ad copy, and A/B testing to boost campaign performance.
5 Resources
1. What Is PPC Advertising?
2. Google Ads vs. Social Media Ads
3. Keyword Bidding Strategies
4. Creating High-Performing Ad Copy
5. A/B Testing in Ad Campaigns
What You’ll Learn
Learn Content Marketing with strategy planning, content types, audience targeting, SEO integration, distribution channels, performance tracking, and tools to grow your brand.
5 Resources
1. What Is Content Marketing?
2. Content Planning and Editorial Calendars
3. Content for Each Stage of the Buyer Journey
4. SEO and Content Alignment
5. Content Promotion Channels
What You’ll Learn
Learn Social Media Optimization with profile setup, hashtag strategies, post timing, content scheduling, and cross-promotion to boost visibility and engagement across platforms.
5 Resources
1. What Is Social Media Optimization?
2. Profile Optimization Techniques
3. Hashtag Strategy and Usage
4. Timing and Scheduling of Posts
5. Cross-Promotion Across Platforms